" Working with Sheshi was such an incredible experience. From the very first call she completely understood the Soul Floors brand - the balance of natural texture, warmth and refinement- and brought it to life so effortlessly. Every detail felt intentional, the process was seamless and the final result couldn't feel more like us. We're so proud of our new online home and are endlessly grateful for Sheshi's artistry and care. "
ERICA MC LAREN
CREATIVE DIRECTOR
Experience
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BRAND IDENTITY
CREATIVE DIRECTION
STORYTELLING DEVELOPMENT
WEB DESIGN
Project Scope
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Collaborators:
Copywriting - Hayley Griffiths
Photography & Videography - Kate Robinson
Where intention underfoot, meets the soul of your space. Soul Floors is a boutique flooring installation service (and soon to be curated showroom experience) for residential and commercial projects. Ideated by Erica and Kaleb McLaren, Soul Floors was conceived from an innate dedication and appreciation for craftsmanship, materiality, ecological alignment and a desire to meet their clients' visions with deep human consideration.
Soul Floors
